Which makes the first enquiry worth far more than it looks — and makes being one of the two or three names an assistant gives when somebody asks who they can trust in their home worth going after properly.
Letting somebody into your house while you are out is not a price decision. People ask carefully — "a cleaner I can trust in Parkgate", "is X Cleaning any good", "who does end of tenancy near Chester and will they guarantee the deposit". Those are precisely the questions assistants answer well, because they are reading reviews, local mentions and whatever your own site says about how you work — insured, DBS-checked, same cleaner every week, keys held securely. Most cleaning companies have never written any of that down, which is why the answers in this trade are so often thin.
Regular domestic, one-off deep clean, end of tenancy, after-builders, commercial and office, carpets, upholstery, ovens, windows, holiday lets. Each is a separate search, and "cleaning services" is none of them.
Insured, DBS-checked, same cleaner each visit, how keys are handled, what happens if something is broken. These decide the hire and they are almost never written.
"Will you come back if the landlord is not happy" is the single question that wins that job, and answering it plainly gets a page cited.
Everyone local knows where you cover. Somebody moving into the area does not.
The enquiry comes mid-clean. It rings out, and they ring the next company on the list.
Your weekly fee, your conversion, your numbers.
A weekly domestic clean at £50, over a year. ⭐ And it understates it badly: regular domestic clients frequently stay for many years and refer neighbours, while a commercial contract is a multiple of this again. Change every figure to yours.
We ask the four assistants the question your customers ask and send you their answers word for word. One report, no charge, no account. You cannot fix a thing you have not measured.
A UK number for the business, live in minutes, that is not the phone your family rings. And when you are ready, Optiman Answered picks it up when you cannot — takes the address, the job and the date, and tells you straight away.
One answer is a coin toss; they vary by day, wording and location. So we ask the SAME questions again every 7, 14 or 28 days and show you the line. That is the difference between a curiosity and evidence.
We are not promising to put you top of anything, and we do not touch Checkatrade, Bark or the lead-selling platforms. ⚠ Worth knowing before you look: in this trade those platforms very often WIN the AI answer, because they have written far more about your town than you have. When that happens we show you — "a lead site is being recommended instead of you" is a finding you can act on, and acting on it costs less than buying leads from it.
Then more enquiries are not what you need — better ones are. Being named for commercial or end-of-tenancy work rather than for general domestic is how a full company improves what it is doing rather than how much.
No, and there is a reason to look closely: the lead platforms frequently come up INSTEAD of you in an AI answer, because they have written more about your area than your own site has. The free check tells you whether you are paying a platform that is also outranking you for free.
The best source there is, and the most fragile — it depends on the last customer still living locally. This is the same thing by another route: being recommended when nobody in the room knows you.
Yes, and the answers there are emptier still. "Office cleaning company in Chester" is a contract worth thousands a year and very few firms have written anything an assistant can match.
Nothing, and no account. Your company name and your area is enough.
A number of your own that takes the address and the job while the machine is running.
How a number worksTell us your business name, your town and what you do. We put the question your clients actually ask to ChatGPT, Perplexity, Gemini and Claude, send you what each one said word for word, and tell you what it would take to change it.